PETALING JAYA, 1 January 2023 – WCT Malls Management Sdn Bhd, the property investment and management business under WCT Holdings Berhad (“WCT Group”) unveiled its Do It 过好年 festive celebration theme in collaboration with 988 Chinese Radio Station to welcome the Lunar New Year 2023 at Paradigm Mall Petaling Jaya, Paradigm Mall Johor Bahru, gateway@klia2 and SkyPark Terminal.
The Do It 过好年 Chinese New Year campaign that is slated for 30 December 2022 to 5 February 2023 will feature Q-Zai, the rabbit mascot from 988, Meet and greet with 988 DJs, oriental performances, acrobatic lion dance, Chinese New Year festive booths & bazaar, limited-edition red packet giveaway, as well as premiums redemption and Purchase with Purchase (PWP) abalone deals.
The festive decorations will be unique for each WCT Malls, with Paradigm Mall PJ transforming into a village setting with riverside, adorned with peony flowers and a round dining table that is the highlight of the décor – all to exude a ‘Reunion’ atmosphere. Meanwhile at Paradigm Mall JB, visitors to the mall will be greeted with great ‘Wishing’ atmosphere where a huge 20ft height wishing tree will be the center masterpiece for the public to make wishes, and write them down before hanging their wishes on the tree as part of the Chinese New Year tradition. On the other hand, Skypark Terminal and gateway@klia2, being a transportation hub respectively will welcome visitors with a ‘homecoming ambience where the festive decors will feature traditional Chinese village that creates a nostalgic Lunar New Year moment.
Selena Chua, Chief Executive Officer – WCT Malls Management said, “This year’s Chinese New Year celebration is exceptionally special for the malls and its visitors as the objective is to celebrate ‘togetherness’ by re-uniting with our loved ones as the past few years have been challenging due to the COVID-19 pandemic.
Chinese New Year is the start of a prosperous springtime of the year, bearing ambitions and positive energy to all. This year’s Lunar New Year at WCT Malls is uniquely celebrated through Q-Zai the 988-rabbit mascot and beautiful decorations which carry the meaning of “togetherness”.
We, at WCT Malls, are constantly evolving and experimenting with interesting ways of organizing events, promotions, and activities, especially during this endemic period. Our partnership with 988 Chinese Radio Station is a fresh and creative way to not only support local entertainment but also the community through the showcase of local talents and our oriental activities which provide a sense of belonging to the local community.
To hype up the festive season and provide more to our loyal shoppers and community, we have also launched our Vouchers Bonanza Sale with a mega 20% discount! Imagine paying only RM800 for RM1,000 worth of e-vouchers! Providing value for money promotions that enable shoppers to save more on their spendings, essentially is our way of appreciating them this festive season.”
Woo Bee Ay - General Manager of 988 said, “The rabbit symbolizes kindness and courage in the Chinese zodiac. Hence the theme for 988 Do It 过好年represents hope and love for a Good & Prosperous Year with abundance of joy and bravery for all. The Q-Zai mascot presents the characters of the Chinese zodiac and we are very excited to partner with WCT Malls to launch this campaign nationwide. It’s the ideal partnership as they WCT Malls target our listeners in both Central and Southern part of Malaysia, not to mention at the airports as well.
2023 marks a comeback year for all of us who have not been able to celebrate with our loved ones due to the COVID-19 outbreak. Hence, 2023 is a year of “reunion”, “wishing” and “visiting”. We wish everyone a healthy and bountiful 2023, with good health and happiness in mind.”
Other highlights and public activities that will take place at WCT Malls during the 1-month Chinese New Year celebration are as follows:
Paradigm Mall PJ
Paradigm Mall JB
Exclusive Gift with Purchase for AmBank and Maybank cardholder
Paradigm Mall PJ Redemption Period: 1 January 2023 to 5 February 2023
Paradigm Mall JB Redemption Period: 30 December 2022 to 5 February 2023
gateway@klia2 & SkyPark Redemption Period: 1 January 2023 to 5 February 2023
Voucher Bonanza Sale 9.0 (15 November 2022 – 31 January 2023)
Back by popular demand, the Voucher Bonanza Sale offers 20% off for purchasers who purchase WCT e-vouchers which can be used at over 300 participating outlets across WCT Malls, namely Paradigm Mall PJ, JB, gateway@klia2 and Subang Skypark. Shoppers who purchase RM100 only need to pay RM80 to enjoy the full RM100. What better way to start the year end shopping season! Shoppers can purchase the e-vouchers at
https://bit.ly/WCTMALLS-VBS9 For more information about the festivities and promotions, kindly visit the following:
Paradigm PJ: www.paradigmmall.com.my
Paradigm JB: www.paradigmall.com.my/jb
Skypark Terminal: www.subangskypark.com/
Paradigm PJ: https://www.facebook.com/ParadigmPJ/
Paradigm JB: https://www.facebook.com/ParadigmJB/
Skypark Terminal: https://www.facebook.com/SubangSkyPark/